As a Boston Event Planner, Jodi Raphael is familiar with the multiple moving parts involved with planning a large scale event. When the decision was made to develop a new website that properly reflected the Jodi Raphael brand, Jodi readily accepted the challenge. Only one rule of thumb was required throughout the entire website overhaul. Jodi’s reputation for attention to detail was a “must-have”.
A lot of focus was placed on the Look Books. Our goal was to showcase the spectacular events choreographed by Jodi and her team. We wanted to invite our site visitors to immediately access upwards of 6-12 distinct events. Aware that each of our clients has his/her own sense of style, our visitors can pick and choose that which resonates most with him/her. Upon entering any gallery, there are a plethora of images that document our events from start to finish.
Gone are the days of marking up images on pages of bridal magazines. Today’s digital world allows our brides to capture their ideal wedding by simply downloading content that reflects their vision. With this understanding, we have devoted an entire page to showcasing various Jodi Raphael Event wedding videos.
Your One-Stop Resource
With so much content available online, it can be difficult to locate a specific vendor, planner, florist, and more. Our goal at Jodi Raphael Events is to create a resources page featuring recommended partners. We will be sure to offer links to their pages for website users to gather more information. If it is a good photographer you need, we were sure to share the information of those whose talents we shared.
Notice the cross-platform use of our website to all of our social media channels. We are engaging on Facebook, Pinterest, Instagram, and YouTube. Each of our platforms has been integrated into our website. Anyone interested in discovering “Bostons’ best-kept secret” in event planning, may easily find us.
In closing, we thought we would offer some personal snippets of Jodi’s. When asked the following four questions, she offered the following insight:
- Favorite wedding: I love them all!
- Most unusual: When a bride wanted to pattern her wedding after an Andy Warhol painting called Flowers, Pedersen devised a menu that mirrored the painting.
- Best party tip: Live in the moment. Relax and relish each moment of the day. When hosts are relaxed, guests are relaxed.
- Best way to save: Limit an open bar to 1-2 hours. Make your own save-the-date cards. Ask a creative graphic design friend for help with invitations.